Patti founded Becker Associates LLC, an award-winning, full-service global brand extension, IP licensing, and consulting agency, in 2000. Together with Anjar Co. LLC, we've licensed about 1000 products and our licensees have sold ~$2 billion of our toys, games and dolls. We provide brand management, IP rights negotiations, International licensing, strategic consulting, mentoring, and product development to consumer goods manufacturers and inventors. We have hundreds of CLASSIC retro brands, proprietary products that we represent from entrepreneurs, and manufactured product lines, available for license and distribution. We're the licensing agent for Sophie la girafe ($100 Million brand), Anne Geddes (iconic Hall of Fame photographer), Steve Kaufman (Andy Warhol's protege), Howard Robinson (Selfies animal artist with 11,500 licensed products), V-cubes (40 million sold), Timber Tots and hundreds more.
Patti is Past-President of Women in Toys, Licensing and Entertainment (WIT), and the proud recipient of the prestigious 'OUTSTANDING LICENSING AGENT' award. Under Patti's leadership, WIT saw explosive growth into more than 24 countries on five continents, 35x increased membership, the creation of a stellar Advisory Board, and 500% growth in funding. Patti also conceptualized and implemented The WIT-Walmart Women's Empowerment Initiative, an ongoing program where more than 500 women-owned-businesses have pitched their products to Walmart buyers, resulting in dozens of Walmart.com or in-store Walmart listings. In addition to being Chairman of the WIT Advisory Board, Patti has been a Consultant for the Toy Industry Association, and was a member of the LIMA Judges Panel for almost a decade. Keynote Speaking Engagements include: Nuremberg Toy Fair; Walmart-WIT Empowerment Program, recently with Mark Cuban; KidScreen Summit; TIA Annual Meetings; and numerous global WIT events. Patti works with her husband, Jonathan, a leading IP attorney specializing in the Toy Industry. He's also an expert witness in IP Law and a tenured Professor at the Fashion Institute of Technology (F.I.T., SUNY). Patti's 'Dad', Jim Becker, Founder of Anjar Co., was inducted into the prestigious TOY INDUSTRY HALL OF FAME in 2018, on Anjar's 50th Anniversary.