Mondelez International

This collaboration, timed perfectly for the Valentine's season, signifies a union of Archies' rich legacy in the gifting industry with Mondelez India's expertise in crafting beloved chocolates and biscuits.

In India, the chocolate market is pegged at $1.5 billion, growing at 10%.

Monetizing on the fad for emoticon, the Smiley Company has entered into promotional deals with Mondelez International in Asia and Unilever in France.Together with Mondelez, Smiley has released on-pa...