Star Movies brings Trolls to small screens in...

November 24, 2017 | 7:23 am

Star Movies is getting a fan favourite film Trolls to the Indian Television screens. Directed by Mike Mitchell and Walt Dohrn, the movie stars the likes of Justin Timberlake, Anna Kendrick, Zooey Desc... Read More

Victoria Beckham collaborates with Reebok

November 21, 2017 | 5:30 am

Style icon Victoria Beckham has long expressed a desire to empower women through her designs. Similarly, as a women’s-first sportswear brand, Reebok is also on a mission to champion and inspire wome... Read More

Virat Kohli launches own brand One8 with Puma

November 10, 2017 | 12:38 pm

Indian cricket skipper Virat Kohli has launched his athleisure brand One8 in collaboration with German sports lifestyle brand Puma, which is providing design, product, retail and communication channel... Read More

Gameloft brings Paddington on mobile with app...

October 27, 2017 | 12:04 pm

Mobile game developer Gameloft has joined hands  with Studiocanal and The Copyrights Group to launch a mobile game based on Paddington bear.Titled as ‘Paddington Run’ the app game arrives as ... Read More

Warner Bros. launches Game of Thrones: Conque...

October 24, 2017 | 12:52 pm

Warner Bros. Interactive Entertainment and HBO Licensing have joined hands to launch Game of Thrones: Conquest, a new free-to-play MMO strategy game for iOS and Android devices.Based on the awar... Read More

Play-Doh inks pact with Heinz

October 24, 2017 | 5:47 am

Hasbro's Play-Doh brand has partnered with Heinz for a new daily prize draw promotion that will run until mid-December.Running on Heinz Pasta multipacks, the promotion will include limited edition... Read More

Reliance Entertainment launches an merchandis...

October 23, 2017 | 7:29 am

Marking it’s foray into the licensing & merchandising, Reliance Entertainment has launched exclusive Golmaal Again merchandise across hundreds of toy stores in India.This exclusive merchandi... Read More

BBC Worldwide appoints Chicco as toy partner ...

October 14, 2017 | 5:19 am

BBC Worldwide has appointed Chicco as its key toy partner for Italy. The deal will enable Chicco to manufacture and distribute Hey Duggee product to its 150 plus stores and distribute to other retail... Read More

Universal grows merchandising program for Jur...

October 12, 2017 | 5:49 am

Universal Brand Development has announced the global merchandising program for Jurassic Word sequel, The Fallen Kingdom.In words of Vince Klaseus, President of Universal Brand Development, “The ... Read More

Royal Challengers Bangalore forays into retai...

October 9, 2017 | 7:40 am

Betting big on the popularity of cricket in India, Diageo-owned Bengaluru franchise Royal Challengers Bangalore (RCB) has forayed into consumer products segment to explore retail merchandise of licens... Read More

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