Unlocking opportunities through brand licensing
License is an opportunity for a brand to leverage itself further
Sunny Chau on licensing in global markets
Why is licensed property successful?
What it is to be a licensee in India?
Why do we need licensing agents?
Rohit Bal offers Balance for the upper middle class
Being Human to launch range for boys
NBA’s Yannick Colaco on sports licensing
Brand Sanjeev Kapoor not focused on instant money
Ecommerce particularly important for licensed Sports merchandise: Martin Brochstein
Happy to be with Bradford, says Gaurav Gera
Superman deodorants mark our foray in licensing
IP Protection laws sufficient enough
Back-to-school most lucrative in licensing
Being Human about fashion, celebrity and charity
Chhota Bheem to compete with global superheroes