Sumeet has over 20 years of experience in building brands in India.
In his current capacity, Sumeet is the Group CEO at DO IT Group, handling the portfolios of Sports, Retail and Family Entertainment Centers.
On the sports front, Sumeet is credited with turning around the Dabang Delhi Franchise in both Kabaddi and Table Tennis.
Dabang Delhi placed 4th in the Pro Kabaddi League last year and were crowned Champions in the Ultimate Table Tennis league. DO IT Sports also conducted India's Premier Cyclothon - Pedal, with over 6000 participants in 2018. DO IT Sports Management and the other companies in the DO IT group, particularly DO IT Retail, owe their success in the past year to Sumeet's leadership. A quick background on Sumeet's earlier stints: He was part of the founding team of Reliance Brands where he spearheaded the launch of some of the most successful fashion franchises in the country including Diesel, Tommy Hilfiger, SuperDry, Brooks Bros, Thomas Pink, Steve Madden, Paul & Shark etc. With a deep insight into the Indian market, Sumeet also headed the F&B brand Nando's in India and was pivotal in turning around and scaling up the US$1.8 Bn South African Restaurant Chain.