BBC Worldwide appoints Chicco as toy partner ...

October 14, 2017 | 5:19 am

BBC Worldwide has appointed Chicco as its key toy partner for Italy. The deal will enable Chicco to manufacture and distribute Hey Duggee product to its 150 plus stores and distribute to other retail... Read More

Universal grows merchandising program for Jur...

October 12, 2017 | 5:49 am

Universal Brand Development has announced the global merchandising program for Jurassic Word sequel, The Fallen Kingdom.In words of Vince Klaseus, President of Universal Brand Development, “The ... Read More

Royal Challengers Bangalore forays into retai...

October 9, 2017 | 7:40 am

Betting big on the popularity of cricket in India, Diageo-owned Bengaluru franchise Royal Challengers Bangalore (RCB) has forayed into consumer products segment to explore retail merchandise of licens... Read More

Comic Con India brings Archie & The River...

October 5, 2017 | 11:31 am

Comic Con India, a comic-based convention held across several countries, has signed up a unique licensing deal With Archie Comics to bring Archie & The Riverdale Gang to India. Comic Con India &am... Read More

Vespa steps into fashion space with footwear ...

September 23, 2017 | 11:16 am

Reckoning the power of Brand Licensing, Piaggio has forayed into fashion and lifestyle space with its auto brand Vespa.Industry leading brand licensing agency, Global Icons, brokered the deal be... Read More

Wonderchef plans 100 exclusive outlets

September 23, 2017 | 9:53 am

Premium cookware Wonderchef, promoted by celebrity Chef Sanjeev Kapoor and entrepreneur Ravi Saxena, has set the plans rolling to launch 100 exclusive brand outlets (EBO) as part of its retail expansi... Read More

Cartoon Network reveals 4th Powerpuff girl &#...

September 22, 2017 | 10:23 am

Taking the saga of superpowered sisters Blossom, Bubbles and Buttercup a notch higher, Cartoon Network has just introduced the fourth member of their crime-fighting team - Blisstina aka Bliss.Wit... Read More

American Eagle flies to India

September 21, 2017 | 9:56 am

Fashion retailer American Eagle Outfitters has entered into a multi-year agreement with the Aditya Birla Group to open licensed retail locations throughout India.Through the agreement, American Ea... Read More

Simon Carter forays in India via licensing ti...

September 18, 2017 | 5:46 am

British designer brand Simon Carter has marked its foray into the India market through an exclusive licensing agreement with Aditya Birla Fashion Retail.Aditya Birla Fashion and Retail Ltd (ABFRL)... Read More

DQ Entertainment appoints agents for The Jung...

September 18, 2017 | 5:43 am

In a bid to amp up its presence in merchandise segment, the animation, gaming, live action entertainment production and distribution group DQ Entertainment (DQE) has appointed a bevy of new licensing ... Read More

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