Absorba bullish about the kids segment of India

November 22, 2017 | 11:14 am

For French brand Absorba, this is just the right time for the baby boom in the India, given the increasing awareness amongst consumers for kids’ fashion. The brand is going to foray soon in India th... Read More

Why licensing is the success formula in gaming biz...

October 25, 2017 | 12:11 pm

What started with our childhood favourite Mario has come of ages. PSP, PS2, X-box…you name it and they (developers) have created gaming series for all the gadgets which cater to audiences across age... Read More

Fatak Patak addressing the dearth of integrated to...

October 24, 2017 | 9:59 am

An ardent admirer of GI Joe and He Man as a child, Suhas Sundar, CEO of Indo-Japanese IP company Nihodo Media is the brains behind the brand animated movie series called Fatak Patak. SUndar believes t... Read More

Common Woman looks to create opportunities in lice...

October 13, 2017 | 8:52 am

RK Laxman’s cartoon – the Common Man became famous for portraying the daily struggles faced by common people. A silent spectator, Common Man’s legacy is being carried forward by Laxman’s grand... Read More

Epic Brands: Expediting growth through licensing

October 9, 2017 | 11:19 am

Started in 2015, Epic Brands has grown by leaps and bounds in a short span of time, and a major credit goes to Marie Claire apparel range, that Epic Brands has licensing rights for.For Amiteshwar ... Read More

Suditi eyes at 100 cr in 3 years with Nush

October 6, 2017 | 12:40 pm

In a bid to mark presence across segments, Suditi Industries has launched western wear fashion label ‘Nush’ together with film personality Anushka Sharma. In a conversation with License India,... Read More

Licensing is the way for strategic expansion: ChuC...

September 4, 2017 | 1:22 pm

ChuChu TV, Asia-Pacific’s most watched YouTube channel for toddlers from India, has launched the global Consumer Products business for the brand. Boasting over 6 billion views and 10 million subsc... Read More

Fading the bottlenecks of perfume industry through...

July 14, 2017 | 11:04 am

For Rajiv Sheth, the CEO & Creative Director of Just Scents Private Ltd, it was the fascination for French perfumes and fine fragrances that led him all the way to France’s ISIPCA, the finest Sc... Read More

HRX – bridging the gap between fashion and fitne...

June 12, 2017 | 5:39 am

It was the dearth of a home grown fitness brand that gave birth to HRX – an extension of actor and celebrity Hrithik Roshan who has been synonymous to both fashion as well as fitness, said Afsar Zai... Read More

Status Quo aims 5 percent revenue through Baahubal...

May 1, 2017 | 6:47 am

While Baahubali has been smashing all records and is touted as the first tentpole franchise in the history of Indian cinema's box office, it has already set foot in retail industry, courtesy brand lic... Read More

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