Licensing becomes essential in kidswear segment: Vasanth Kumar, Max Fashion
Margins have been bothering the retailers since long. In a bid to stay on priority list of consumers, off late the retailers have tweaked their business model by swiftly hopping on to the brand licens...
  • By - gargi
  • / 4 MIN READ
Alkam finds brand licensing a safer & proven way to scale up
An alumnus of The University of Nottingham, Alok Kamat found brand licensing to be the best bet for vertical expansion of his family business, and thus incorporated Alkam License Products ...
Licensees need a lot of hand-hold
After marking its presence in South-East Asian market, Chhota Bheem is soon going to venture into countries in Africa and West Asia. With this, Green Gold Animation Pvt. Ltd., the creators of Chho...
  • By - gargi
  • / 8 MIN READ
Licensing wisdom
In a candid conversation with license India, Kelvyn Gardner, Managing Drector, LIMA - UK talks about operations of LIMA, global licensing industry and the challanges faced by Indian licensing industry...
  • By - gargi
  • / 9 MIN READ
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Licensing has a bright future in India
In a candid conversation with License India, Uday Mathur, Managing Director, Euro Book...