The Brand Licensing Conference 2017 will create targeted information and knowledge to take your business to the next level with new strategies, innovative ideas and practical solutions covering everything from retailing strategies to the legal side of licensing to extending your brand into new categories and retail areas.

While the licensing industry worldwide is worth $200 billion plus, it is still at a nascent stage in India. Fashion retailers stand ahead of the pack, as nearly 25% of organised retailers use licensing strategy to widen their merch-andise offerings and assortments. Also, character licensing, celebrity licensing & movie based merchandising are gaining popularity in India like never before