Capsule collections captivate retailers
Capsule collections were originally popularised by Donna Karan in the 1980s. The idea was to create a capsule wardrobe that features only the most essential or influential pieces from a collection. A ...
  • By - gargi
  • / 7 MIN READ
Retailers reprise licensing with Capsule Collection
Limit your supply and the demand grows. This is where the art of marketing lies and this is what seamlessly suits the nature of capsule collection - a practice that the licensing fraternity is swearin...
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