July 14, 2017

License is an opportunity for a brand to leverage itself fur

Atulit Saxena, President - Brands at Futurebrands Ltd adds that brand licensing has really come up in a big way. He also said that consumers today are enjoying the ecommerce industry, whether it is online, offline or omni-channel. He further talks about brand licensing....

By Shipra

Atulit Saxena, President – Brands at Futurebrands Ltd adds that brand licensing has really come up in a big way. He also said that consumers today are enjoying the ecommerce industry, whether it is online, offline or omni-channel. He further talks about brand licensing.

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