Chhota Bheem to compete with global superheroes

Green Gold Animations, popularly known for their in-house character Chhota Bheem are monetizing every opportunity of licensing and merchandising around this IP. Speaking at Indian Retail Congress 2015...

Green Gold Animations, popularly known for their in-house character Chhota Bheem are monetizing every opportunity of licensing and merchandising around this IP. Speaking at Indian Retail Congress 2015, Srinivas Chilakalapudi, Chief Strategy Officer, Green Gold Animations emphasized on how Chhota Bheem has taken upon the international superheroes, innovative categories around it and its contribution to LIMA


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