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September 30, 2019
September 30, 2019

Animated characters like Chhota Bheem, Little Singham or Pokemon are enjoying unparalleled success in India and leading to va...

September 20, 2019

With increasing competition in the retail sector, it is licensing that can get both the licensor and the licensee an extra ed...

September 12, 2019

Brand licensing is an ever-evolving sphere which can yield unmatchable results with the right approach. What lies inside this...

August 9, 2019

Global sports company PUMA has signed Indian professional sprinter and national champion Dutee Chand. Making it her first ex...

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