Ubisoft has entered into multi-year partnerships with Funko and Good Smile Company. This comes as part of Ubisoft’s ongoing strategy to expand its brands across the collectibles category and launch a range of figures to fans worldwide.
Under this agreement, Funko will be developing Pop! Vinyl figures for a range of “Assassin’s Creed” titles and “Tom Clancy’s Rainbow Six Siege” in North America and Latin America. The firm has further agreed to create Funko art-style apparel and accessories.
Sarah Buzby, Vice President Consumer Products, Ubisoft, said, “Partnering with both Funko and Good Smile Company allows us to amplify our immersive worlds our fans love in our games and allow them to experience and collect their favorite characters in highly collectible formats that are high-quality, unique and innovative.”
As part of this deal, Good Smile Company will be creating “Assassin’s Creed” figures for its Nendoroid line. In addition to this, the company will be extending “Assassin’s Creed” to its figma series.
Takanori Aki, Chief Executive Officer and Founder, Good Smile Company, said, “Ubisoft has been a trusted company in the gaming industry for over 30 years and they continue to bring authenticity and creativity in every game they publish. The formation of this partnership between Ubisoft and Good Smile Company creates new avenues for fans to connect with the games they enjoy and to continue to expand the successes of both organizations. We at Good Smile Company are excited to see this partnership come to fruition.”