AG Properties has named The Bridge Direct as the master toy licensee for Strawberry Shortcake. Dolls, play sets and plush based on the property will be launching globally in autumn 2014. The new collection will highlight the modern day Strawberry Shortcake from the TV series and DVD line. The products will be designed to unlock a child's imagination and capture all of the fun of Strawberry Shortcake, with the creative inspiration that The Bridge Direct puts behind all of its products.
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