After launching a fashion line inspired by Cartoon Network’s Powerpuff Girls, Moschino has debuted a new spring/summer 2018 capsule collection highlighting the animated fashion icon Betty Boop.
Premium SRL, King Features’ licensing agent in Italy, mediated the deal.
The new Moschino x Betty Boop line boasts of jackets, pants, skirts, dresses, sweaters, T-shirts, tank tops, crop tops, sweatshirts, hoodies and swimwear.
Also accessories such as bags, backpacks, clutches, phone covers, scarves, ties and umbrellas are a part of this collection.
The collection also caters to men with a variety of t-shirts, sweatshirts and swimwear featuring Betty’s companion Bimbo. The new collection also includes a children’s range.
Betty Boop’s puppy Pudgy will also have his own mini collection of t-shirts, sweatshirts, sweatshirt dresses, backpacks and scarves.
Additionally, the spring/summer 2018 collection will incorporate a line of Olive Oyl apparel and accessories.
The new Betty Boop fashion collection from Moschino is set to launch in Moschino boutiques, online and in other high-end boutiques and department stores worldwide in February 2018.