Melissa Jefferson, better known by her stage name Lizzo, and eyewear company Quay have collaborated to launch an extensive collection of sunglasses.
Lizzo told a leading company, “The collection is just so over the top, sexy high-gloss glam. And I feel like I've been such a fan of playing in that world lately that I wanted to just take it a step further with this specific collaboration. I have a large collection of sunglasses now, which I didn't have before 2018. So, when Quay reached out to me, I was actually excited to partner with them, because it's something new and exciting, and I just wanted to give people some glam to look at.”
The collection comprises of eight pieces. This includes Quay’s classic silhouettes like aviators, cat eyes and shields, all upgraded with funky detailing inspired by Lizzo.
“I was so excited that Quay was down to partner with me in that because I don't want to do anything that's just for the sake of doing it. Hundreds of people have had sunglasses campaigns and there are hundreds of different sunglasses companies and brands, but if we are going to help somebody with the sunglasses that we sell, with the profits that we make, if we can put a smile on someone's face and fill somebody's belly or take some stress off of a parent who needs to feed somebody for a day and can't that makes it more than just selling sunglasses to me. That makes it matter,” Lizzo further added.