Harry Potter Flagship Store Launches in New York City

Harry Potter flagship store has been launched in New York City. Situated next to the Flatiron building, at 935 Broadway, the store boasts of having the largest collection of Harry Potter and Fantastic Beasts merchandise in one store in the world.

Harry Potter flagship store is 21,000 square feet in size and has 15 themed areas. Each of the themed areas will bring the magic of the Harry Potter Wizarding World to life. There are 1,000 props on display, including some authentic items used in the movies.

Digital technology is integrated throughout the store, there is, for instance, a Harry Potter fan club app. With enchanted keys, visitors can unlock some facts and figures, and videos to bring the store to life.

The store has a Butterbeer Bar serving Butterbeer, Butterbeer Ice cream, bottled Butterbeer, and other soft drinks.

For the three readers who have not heard about Harry Potter, I note that Harry Potter is a series of seven fantasy novels by British author J.K.Rowling. Warner Bros. Pictures adapted the novels into an eight-part film series, which turned out to be the third highest-grossing film series of all times. There also have been plays and most recently the Wizarding World of Harry Potter has been built by Universal Parks and Resorts.

The addition of a Harry Potter store in New York City will certainly attract a lot of fans who have devoured the novels. The younger wizards and witches now can have a place to get their robes and wands.