Reckoning the immense potential of brand licensing, BlueStone.com, the online fine jewellery brand has launched a jwellery collection inspired by Disney’s award-winning animated musical film ‘Frozen’. Set in white gold and diamonds, the collection captures the essence of the movie through designs inspired by the movie characters and iconic motifs. Crafted in white gold and featuring diamonds, blue topaz, pink sapphire and enamel, the range is designed in classic as well as fashionable styles to appeal to ‘Frozen’ fans of all age-groups. BlueStone.com’s in-house designers have masterfully brought the fascinating story of Disney’s Frozen to life through delicate designs. An ode to Anna and Elsa's sisterhood and enchanted snowman Olaf’s exuberance, the collection features intricately styled earrings, pendants and bracelets that are attractive and contemporary in style. The collection priced at INR 5,000 onwards includes 22 pieces and is available on BlueStone.com. While this deal marks BlueStone's debut into brand licensing, the entertainment mogul has inked similar pact with Popley Group in past.
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