Recent News

‘Powerpuff Girls’ Turns 20; CN to rol...

January 18, 2018 | 6:48 am

Cartoon Network's popular animated series “The Powerpuff Girls” is turning 20 this year and to mark the occassion, CN will kick off next month with a global rollout of new episodes.The brand ... Read More

Marvel’s Black Panther figurine heads t...

January 12, 2018 | 5:56 am

Ahead of the release of "Black Panther" in India on February 16, the figurine of the Marvel superhero will be unveiled here on Friday.The movie is much anticipated as a build-up to "Avengers: Infi... Read More

Timex inks licensing deal with the NFL

January 9, 2018 | 7:21 am

The National Football League (NFL) has inked a licensing agreement with US watchmaker Timex, wholly owned subsidiary of Dutch conglomerate the Timex Group.According to the deal, Timex will desig... Read More

Hrithik Roshan’s HRX eyes expansion thr...

January 8, 2018 | 5:39 am

Hrithik Roshan's fashion brand HRX is eyeing Rs. 500-crore turnover by 2020 from its apparels and footwear section, fuelled by expansion in product categories and offline presence this year.Beside... Read More

RIL, Myntra join forces for exclusive denim c...

December 28, 2017 | 5:28 am

Reliance Industries on Friday partnered with fashion ecommerce player Myntra to co-brand its exclusive denim collection Mast & Harbour with the flagship product from the former,RElan FeelFresh.... Read More

 
Interviews

Raking moolah of licensing for post...

January 22, 2018 | 9:37 am

It was the craze amongst the consumers for Hollywood movie posters that lured Jimmy M...

Monetizing the ‘Kodak moment’ t...

January 2, 2018 | 9:20 am

The Indian TV industry took double hit during 2010 one because of economic slowdown a...

Alkam finds brand licensing a safer...

December 18, 2017 | 12:56 pm

An alumnus of The University of Nottingham, Alok Kamat found brand licensing to be th...

Absorba bullish about the kids segm...

November 22, 2017 | 11:14 am

For French brand Absorba, this is just the right time for the baby boom in the India,...