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November 12, 2019
November 6, 2019

The business relationship between a licensor and a licensee often goes kaput because of an error of judgement or stepping bey...

October 22, 2019

Licensing agents play a vital role in the growth of a country’s retail economy while strengthening the brand value of a com...

September 30, 2019

Promotional licensing is one of the major propellers of the licensing and merchandising industry in India. It conveniently dr...

September 30, 2019

Animated characters like Chhota Bheem, Little Singham or Pokemon are enjoying unparalleled success in India and leading to va...

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November 15, 2019
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