Recent News

LIMA appoints Jiggy George as Indian represen...

May 24, 2017 | 11:17 am

The International Licensing Industry Merchandisers’ Association (LIMA) has appointed Jiggy George, the CEO of Dream Theatre as its official head for India.India is a strategically important ma... Read More

Chupa Chups forays in beauty segment with Ess...

May 19, 2017 | 12:09 pm

Expanding into beauty segment, lollipop brand Chupa Chups is joining force with German brand - Essence (Cosnova Beauty) to launch a lollipop frenzy with the trend edition, ‘I want candy’.As pa... Read More

eOne’s signs licensing partner for PJ Masks

May 16, 2017 | 11:33 am

Expanding its licensing presence, Entertainment One (eOne) has launched its hit preschool property PJ Masks in the Asia Pacific and Latin America. Also the brand has secured new licensing and merchand... Read More

Mattel inks strategic partnership with Firstc...

May 15, 2017 | 9:54 am

Reinforcing its aggressive retail expansion, world's largest toy maker Mattel has partnered with FirstCry - the online baby and kids store.This partnership will enable Mattel’s Fisher-Price to ... Read More

Yuvi’s brand YouWeCan plans offline sto...

May 13, 2017 | 8:53 am

Post making a mark online, cricketer Yuvraj Singh owned casual-wear brand YouWeCan is now slating plans to take offline route.The brand intends to launch four stores across Hyderabad, Varanasi, D... Read More

 
Interviews

Status Quo aims 5 percent revenue t...

May 1, 2017 | 6:47 am

While Baahubali has been smashing all records and is touted as the first tentpole fra...

Taking the Bahubali legacy to lifes...

April 17, 2017 | 12:03 pm

Started off as an independent portal addressing the pain points of artists, Paintcoll...

Tapping organised retail through li...

April 14, 2017 | 5:23 am

Miniatures and figurines have been on the priority list of licensors in Indian market...

Swiss brand growing in India throug...

March 31, 2017 | 7:07 am

Following the huge success of the licensing program of colorful toons Jaune & Ver...