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Events
Brand Licensing Central & Eastern Europe
Advanstar Communications, a leading worldwide media company and global leaders of licensing events like Licensing International Expo and Brand Licensing Europe, has launched Brand Licensing Central & Eastern Europe (Brand Licensing C&EE) in 2010. The much awaited event...
Licensing Articles
Licensing Articles
Nick picks a trick
Nickelodeon realised that kids love to play pranks and learn new tricks and that ...
January 17th 2012
Food for licensing
Already having prevailed in diverse distribution channels, food licensing...
January 4th 2012
Manufacturing or licensing out the patent?
An idea struck me regarding a heavy duty appliance which works well to...
July 20th 2011
Brand licensing’s marketing ways
The initiative of License India in a forum format, ‘Marketing Conclave...
May 18th 2011
LICENSING INTERNATIONAL EXPO 2011
Licensing International Expo focuses on bringing together retailers, manufacturers...
May 4th 2011
MILLION DOLLAR BABY
Taking stock of licensing, a simple business tool which involves complex co-ventures...
August 24th 2009
Licensing across borders
New emerging markets are everywhere, and in the licensing business the move from domestic to...
March 9th 2011