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Events
Brand Licensing Central & Eastern Europe
Advanstar Communications, a leading worldwide media company and global leaders of licensing events like Licensing International Expo and Brand Licensing Europe, has launched Brand Licensing Central & Eastern Europe (Brand Licensing C&EE) in 2010. The much awaited event...
Entertainment Licensing
Licensed to Entertain
Licensing has opened a source of secondary revenue generation for the entertainment industry and given consumer product manufacturers a reason to smile
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Till date, the whole mechanism of licensing is playing a multifaceted role in facilitating business development. It has enabled foreign brands to enter India and proven to be a remarkable device for brand promotion. Suranjana Basu takes a quick peek into its multiple roles.
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Press Releases
What’s New
10th August 2010
China gets Disney specialty zone
China has recently managed to acquire its first one-stop Disney consumer goods specialty...
15th August 2010
DQE joins hands with Sun TV
DQ Entertainment (DQE), a well known Hyderabad based animation, gaming, live action...
Amigo Sports has recently announced the launch of FIFA collections in India as a result...
10th August 2010
Dream Theatre acquires rights...
The licensing industry is set to explode with an array of brands making inroads in India...
6th August 2010
Zapak brings Spin Master to India
Zapak Games, the licensing & merchandising arm of Zapak Digital Entertainment Ltd., recently...
29th June 2010
BHCC ENTERS INDIA
Brand Sense Partners, LLC (bsp) and Masterbrand Licensing International, LLC have recently...
8th June 2010
LICENSING AT BIOWORLD
Bioworld Merchandising India has recently launched a trendy new line of Disney youth tees...
