INDIA LICENSING EXPO 2023, India's largest brand licensing platform is in its 5th edition and this year's discourse will unravel the opportunities, exposure, and growth in licensing in India besides sharing the knowledge and recognizing the pioneers in the industry. The event is organised by License India .
ILE'2023 the only B2B licensing show in the country, with serious licensees walking in, to shop for brands to diversify their product/ brand portfolio, and of course, the only platform for licensors, to establish their licensing opportunity as a business proposition for the Indian business world.
It is a true showcase of numerous licensing opportunities in diverse capacity, ready to be extended in multiple industries. Offering a great mix from all brand segments, the opportunities displayed can be encapsulated as a special collection under the existing range, or can even be strategically launched as an individual brand in the Indian marketplace.
The Economic Times LABELS CONFERENCE is an unparalleled thought leadership platform where Global Brand Licensors, Licensees, Animation, marketing, content, entertainment and fashion lifestyle professionals come together to share trends, insights, disruptive ideas that's shaping the Indian Licensing Industry. This platform could help you streamline key pain points in your brand licensing workflow so you can achieve greater efficiencies and higher quality brand licensing work at scale. As a delegate you will get exposure to some thought provoking presentations by visionaries, influencers and global leaders. This is going to be a day filled with inspiring peers, enlightening sessions and most importantly the greatest opportunity to share, be it business cards or future goals.
I cannot begin tostress how important the Indian market is for international brands. The country is growing economically and technologically at aphenomenal rate according to projections by the World Bank and IMF. Licensing can play a key part in partnering with companiesand making profits in India. This is what makes the India Licensing Expo such a great idea that is run by a very passionate team. We,at Kodak, have India as a focus for our Brand Licensing efforts and the India License Expo gives us the advantage..
Given it was our first time as exhibitors, the show provided us a great platform tocommunicate with the right visitors about our brand and products. Essentially, not only did it help us reach out to new, potential businesses for alliances but also gave us the chance to see what the other exhibitors have to offer and to interact with them. Conferencesorganised in tandem with the show were quite interesting and informative; imparting important insights, facts and figures ofthe existing licensing market in India. Particular mention also for the concept of India Licensing Awards that honoured the efforts of licensees and licensors alike in all fields. And the added bonus - another key networking opportunity for the participating brands tointeract and forge newer relations. So kudos to the India Licensing team for putting together a good show!
The Indian Licensing Expo was a great success for MTV Up! The reach of the expo washigher than we expected, talking about the brands that took part in the expo along with the media coverage and other componentswhich you expect from a licensing show was definitely worth the sweat. The whole team was a great support to us,we have noproblems in claiming that we have not yet encountered such an amazing team, each and every member of the team was found to beextremely hard-working and supportive throughout the show with a bright smile on their faces which has to be given credit for beingone of the main reasons for enabling the MTV Up! launch at the expo and also the Expo itself to be an astronomical success. It wasfound to be a great platform for licensors and licensees to collaborate for great business opportunities and put in their best resources and efforts for a combined successful outcome. We wish The Team All the best and would love to be a part of the show again in theupcoming editions!
Licensing in India is coming off ages and the difference between this year and last year isdemonstrating that. India is amongst top 25 markets for licensing and is pegged at $ 1476 million. India really matches the globalmarkets in terms of the ongoing trends with fashion as their marquee category. Walk around the expo and you will see the strengthof Indian licensing industry.