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BRAND LICENSING INDIA 2011
In its 4th edition, Brand Licensing India 2011 is the country’s largest licensing platform that collates knowledge though the conference, licensing opportunities via exhibition and recognitions under one roof. Scheduled on 2nd & 3rd December, 2011 at Hotel Ashok, New Delhi, being a part of the super big business opportunity platform – Franchise India 2011, the show is supported by Licensing Industry Merchandisers’ Association (LIMA) – the recognized, authoritative voice of the licensing industry worldwide. The show gathers the potential of the licensing industry to network and connect, to further explore possibilities to grow bigger and faster in the given peripheries.
BRAND LICENSING UNLOCKS:
- a strong licensed brand for a quality product
- brand extension & expansion strategies
- brand endurance
- the extended retail shelf space with better collection
- the product innovation & development
- strategic launch of new brands to tap newer segments
And Much More!
Key Highlights
- Top industry experts addressing sessions
- One to one networking opportunities
- Platform to learn licensing comprehensively
- Gain both domestic & global licensing perspective
- Business aspect coverage from strategy to execution
- Case studies evaluation - Get exposed to what others are doing in licensing
CONFERENCE CHAIRED BY
Adam Berg
Sr. Vice President
LIMA, USA
Michelle Minieri
President,
Bradford Licensing
LLC, USA
Rob Ridder
Partner, Bradford Licensing
LLC & Media Consultant,
USA
GUEST SPEAKERS
Samir Jain
Director,
Green Gold Animation Pvt. Ltd
Safir Anand
Senior Partner & Head – Trademarks Contractual & Commercial IP, An
Rahul Dev
Managing Partner,
Tech Corp Legal LLP
Sid Shah
President & CEO,
The Wild East Group.
Rahul Akkara
VP Marketing,
Parag Milk Foods Pvt Ltd
Tushar Chawla
Partner,
Economic Laws Practice
Andy M. Jha
CFO,
Wiesner Products, Inc.
Himanshu Chahar
Corporate Lawyer,
Lex Counsel
Mudit Khosle
CEO,
Seventymm
Rajiv Sangari
CEO,
space toon
Tanushree
Senior Legal Counsel,
Bradford License India
Col. Arvinder Singh
Chief Operating Officer,
K.P.H Dream Cricket Pvt Ltd (Kings XI Punjab)
Pankaj Sikka
Manager,
Licensing Bioworld

AGENDA PREVIEW
- Brand Licensing in India: An overview
- Legal Assessment
- Economics of Brand Licensing - Royalties, Risk & Financial Know How
- Developing, Managing & Growing a Successful Brand Licensing Program
- Retail Connect of Licensing
- Designing a Style Guide for Your Brand
- Licensing Genres – Sports Licensing, Fashion Licensing Trends, Entertainment, Celebrity & Much More
WHO SHOULD ATTEND?
- Brand Owners
- companies that are potential licensors
- Strategic Planners
- Retailers from all industries
- Product Sourcing Professionals or Buyers
- Product Development Teams
- Manufacturers from all industries
- Marketing Professionals & Agencies
- Wholesalers & Distributors



